Start
Build
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STARTUPOLOGY
Master the full startup journey from ideation to scale with step-by-step guidance, proven strategic tools, and funding insights. Build aligned teams, validate ideas efficiently, and protect equity with smart negotiation. Learn through detailed case studies from top Indian startups like OYO, Zomato, CRED, and PayTM to accelerate real-world growth.
Diagnose your current position and identify critical gaps before they become failures.
Step-by-step methodology to move from idea to execution without wasted effort.
Real-world tactics to apply high-level strategy to daily operations.
The comprehensive manual for the most difficult phase of any startup.
Time-tested models to manage cash flow and predict runway accurately.
Build and test your Minimum Viable Product with minimal capital.
Strategic channels to reach your first 1,000 customers efficiently.
Structured approaches to make high-impact decisions under uncertainty.
The Comprehensive Startup Roadmap transforms confusion into clarity with a structured, step-by-step approach to building your business.
You will master the complete, step-by-step science of building a startup that actually works.
We stand for making entrepreneurship simple, actionable, and accessible for every aspiring founder.
You'll grow with practical frameworks, real founder insights, and the clarity to build, test, and scale your ideas with confidence.
"This book transformed how I approach my startup. The frameworks are practical and immediately applicable. A must-read for any founder!"
"Finally, a startup book that focuses on execution rather than just motivation. The case studies from Indian startups are incredibly valuable."
"The financial modeling section alone saved me months of trial and error. This roadmap is worth its weight in gold."
"As a first-time founder, I was overwhelmed. This book gave me clarity and a step-by-step path forward. Game changer!"
"The distribution models chapter helped us acquire our first 1000 customers in just 3 months. Highly recommended!"
"Best investment I made in my startup journey. The frameworks are clear, actionable, and actually work in the real world."
"This book transformed how I approach my startup. The frameworks are practical and immediately applicable. A must-read for any founder!"
"Finally, a startup book that focuses on execution rather than just motivation. The case studies from Indian startups are incredibly valuable."
"The financial modeling section alone saved me months of trial and error. This roadmap is worth its weight in gold."
"As a first-time founder, I was overwhelmed. This book gave me clarity and a step-by-step path forward. Game changer!"
"The distribution models chapter helped us acquire our first 1000 customers in just 3 months. Highly recommended!"
"Best investment I made in my startup journey. The frameworks are clear, actionable, and actually work in the real world."
While many examples focus on tech startups, the frameworks and principles apply to all industries. We include specific sections for service businesses, D2C brands, and traditional businesses.
Most startup books focus on stories and motivation rather than frameworks and implementation. This roadmap gives you the exact steps, templates, and decision-making tools needed at each phase of your startup journey.
Not at all. Many readers use this roadmap to diagnose where their business is stuck and implement the right frameworks to move forward. The modular approach allows you to focus on your specific challenges.
No. The roadmap is specifically designed for first-time founders with little to no business background. Complex concepts are broken down into simple, actionable steps.
The roadmap is designed to be implemented in phases. Some frameworks can be applied immediately (like the decision-making methodology), while others unfold over several weeks or months. Most readers see tangible improvements within the first 30 days of implementation.
Absolutely. All case studies are from the past five years and include pandemic-era adaptations. We focus on timeless principles while incorporating the latest market realities and digital transformation strategies.
Yes! We have an entire section dedicated to bootstrapping strategies. You'll learn capital-efficient growth tactics, customer-funded business models, and how to maximize resources when external funding isn't an option or desired path.
Definitely. The roadmap includes a comprehensive section on crafting compelling investor pitches, including presentation structure, financial projections that investors actually want to see, and common questions you'll face. Many readers have used our pitch framework to secure funding.